I used this before heading to a long brunch and my makeup stayed perfectly in place. It adds such a nice soft blur to my skin.
Finally, my foundation doesn't slide off by the afternoon. It feels so refreshing and gives my face that dreamy, blurred look I wanted.
This makes my skin look so smooth under makeup. I wear it for work and my face stays hydrated and glowy until I get home.
Such a game changer for my daily routine. It goes on clear and creates this lovely, soft-focus finish that keeps everything looking fresh.
Trusted by 5000+ makeup lovers worldwide
Experience lasting confidence and skin that feels amazing.
Achieve a soft-focus glow while locking your makeup into place.
Made in the USA
Award Winning Product
Warning: Low Stock Notice
This product sold out 88 times last year. We encourage you to take advantage of this limited sale and buy now. P.S. It’s only available here and not sold in stores.
Soft focus dream base companion
It glides on clear to instantly blur your complexion. The gel feels like a fresh drink of water under makeup. It holds everything in place without feeling heavy or tight. Your skin looks blurred and perfectly prepped for whatever comes next.
Your makeup stays exactly put
Morning skin prep
Smooth your base before heading out. Keep your look fresh from morning coffee through late night dinners.
Clear blurred finish
The translucent texture vanishes upon contact. Expect a quenched complexion that holds product in place without any visible trace left behind.
Your perfect soft focus base
Stop worrying about your makeup fading throughout a busy day.
Plush Comfort
Enjoy a smooth and dreamy blurred effect.
Makeup-lock
Keep your look set from morning until night.
Deeply-hydrated
Feel your skin stay plump and comfortably refreshed.
Universal-finish
It blends seamlessly into every unique skin tone.
Your perfect soft focus finish
This gel formula uses hyaluronic acid to hydrate your skin while creating a smooth base that stays put.
Winner of the product of the year award for skincare
What Everyone Is Saying
Join our community of thousands who swear by this gel for their daily soft focus makeup looks.
I was skeptical but this really keeps my foundation in place all day. It gives my skin such a nice blurred look and feels super hydrating, not sticky at all.
It goes on clear and really helps my base products sit better on my skin. I notice a big difference in how smooth my complexion looks.
Really happy with the soft finish it gives my skin. It feels very light and definitely makes my foundation last much longer throughout the day.
Works great for me. It is super hydrating and helps my makeup look much smoother. Really happy with the results for such a good price.
Love the soft focus effect! It makes my skin look so smooth before I even put on any color products. Definitely a keeper.
I love how this feels on my face. It is very hydrating and gives me that soft blur that hides my pores without feeling heavy. I use it every single morning before I head out the door.
I have been using this for weeks and I am still impressed. It gives my skin a blurred, dreamy look that I absolutely love. It does not feel greasy, just hydrated and ready for makeup. I always recommend this to my friends who want a simple way to upgrade their daily look without any hassle.
Seriously obsessed with how my skin looks after using this. It is like a real life filter that just smooths everything out perfectly. So happy I finally tried it.
Finally found a primer that does not dry me out. It feels so plump and fresh on the skin, and my makeup stays put through the entire workday. If you want that soft focus vibe without spending a ton, just get this already. It makes getting ready so much easier every morning, and I feel so much more confident with how my skin looks.
My skin gets dry so easily, but this primer keeps it feeling soft and plump all day. It makes my skin tone look so even and smooth under my makeup. Honestly, I cannot imagine doing my full face without using this first. It is the perfect first step for anyone who wants a long lasting, blurred look.
My makeup used to fade by lunchtime but not anymore. This gel grips everything so well and gives me that dewy glow I have been chasing. Plus it is super affordable which is a huge bonus for my routine.
This is a game changer for my morning routine. It creates such a smooth base that my makeup just glides on and stays looking fresh all day long.
Best purchase I have made in a while. It really locks everything in and gives me that soft focus glow that I have been struggling to find.
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